by Reputation Specialist | Sep 21, 2018 | Reputation Management
In his book, Mechanics of Online Reputation Management: Repair and Control Your Name or Brand Reputation Online, author and digital marketing expert, Tyler Colllins, explains that the search results displayed on the first page of a search engine make up the majority...
by Reputation Specialist | Sep 12, 2018 | Reputation Management
Per a Marketing Land article: 1. Develop your company Twitter account Many businesses that approached me due to a reputation attack last year either had no Twitter accounts at all or they had ones that were so underdeveloped that they might as well not have had one....
by Reputation Specialist | Sep 10, 2018 | Reputation Management
According to a Forbes article, by 2020, customer experience is expected to become the most important way for brands to differentiate themselves in a crowded market, according to Walker’s “Customers 2020: A Progress Report.” Considering this trend and the fact that...
by Reputation Specialist | Sep 5, 2018 | Reputation Management
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Jun 29, 2018 | Reputation Management
Many startups will focus on marketing and product development, but savvy entrepreneurs and small businesses often knowing just how important reputation is as well. Regardless of size, a company that understands this early on will experience less friction with their...
by Reputation Specialist | Jun 4, 2018 | Reputation Management
Does your business have a reputation strategy? If you think that only large brands need to worry about their reputation, you’re mistaken. Today, businesses of all sizes must be concerned about what their customers are saying about them. Whether you have a...
