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How to Improve Your Brand Reputation After a Crisis

by Reputation Specialist | Jun 10, 2020 | Online Reputation, Strategies

According to Inc.com, building a reputable brand takes a lot of time. You can spend years trying to craft a strong brand image for your business. But when something goes wrong, that brand image you’ve invested so much time and effort into creating can become...

Universities and Employers Increasingly Checking Social Profiles Of Applicants

by Reputation Specialist | May 27, 2020 | Online Reputation

Online reputation management is increasingly important for teenagers. As noted in a study reported on by television network WSPA in North Carolina, 80 percent of job recruiters will Google a job applicant before a hire is made. Teens who have immature or...

Unfavorable Online Search Results Can Take Months To Overcome

by Reputation Specialist | May 25, 2020 | Online Reputation

Forbes recently noted that brands or high-profile individuals who see their name searched regularly on Google will have to take months, even years, to overcome negative content. The good news is that by employing online reputation management techniques, or by hiring a...

How to Manage Your Reputation in the Wake of a Cybersecurity Incident

by Reputation Specialist | May 11, 2020 | Online Reputation

According to a recent BizTech article, no business is too small to be ignored by cybercriminals, and the facts back that up. Here’s just one example: A December 2016 survey by Small Business Trends found that 43 percent of cybercrimes were launched against small...

7 Ways to Recover After a Reputation Crisis

by Reputation Specialist | May 8, 2020 | Online Reputation

According to Entrepreneur, reputation repair is a subspecialty within reputation management. And it’s getting greater attention in our current climate due to the #MeToo movement, higher scrutiny of corporate executives and the visibility of social media. These...

How to Protect Your Company’s Online Reputation

by Reputation Specialist | May 1, 2020 | Online Reputation

According to an E-Commerce Times article, when it comes to business, you’re only as good as your reputation. Indeed, your reputation is your brand. It is the substance your logo represents; it is the glue in customer brand loyalty. In a word, reputation is...
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