by Reputation Specialist | Jan 4, 2019 | Branding
The web is, unfortunately, an easy place for a brand’s competition and that pesky customer who is impossible to please to share their thoughts on a product or service. Because the public can post reviews on social media channels such as Facebook, as well as online...
by Reputation Specialist | Dec 21, 2018 | Branding
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Oct 17, 2018 | Branding
According to Search Engine Journal, reputation management is a lot like the airbag in your vehicle — you hope you’ll never need it, and if you do, you’ll be thankful you have it and pray that it works in time to minimize damage. This is an often misunderstood facet of...
by Reputation Specialist | Oct 1, 2018 | Branding
According to a Forbes article, scandal, crisis, fake news — oh my! In today’s “always on” newsroom and social media-esque kind of world, if your company doesn’t have a reputation management plan in place, you are walking down a risky line of potentially hurting...
by Reputation Specialist | Sep 17, 2018 | Branding, Online Reputation
As major tech companies increase the visibility of small businesses throughout the world, the importance of maintaining a positive online reputation is higher than ever. According to Huffington Post, it is now critically important for brands to engage with online...
by Reputation Specialist | Jun 13, 2018 | Branding
If you want your business to succeed, you simply can’t ignore online reputation management. Creating and managing a good online reputation can help establish a strong brand image. Companies that neglect their online reputation risk losing potential customers. It is...