by Reputation Specialist | Apr 29, 2019 | Branding
Brand reputation is as significant to a brand’s success as the product or service it is selling. It can often take years to build a positive brand reputation but only seconds to destroy this hard work. Brand reputation management is so important that icon and...
by Reputation Specialist | Apr 17, 2019 | Branding
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Feb 25, 2019 | Branding
If you are a leader within a family firm or family office, you have probably invested some time and energy into nurturing the family “brand,” in response to the increasing need to connect with people and partners on a more personal level. After all,...
by Reputation Specialist | Feb 22, 2019 | Branding
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Feb 18, 2019 | Branding
According to a Forbes article, whether you know it or not, you have a personal brand. When you Google yourself, what pops up? These results are the first impression people will have of you. Is it a good one? Is the information you are sharing across LinkedIn,...
by Reputation Specialist | Jan 9, 2019 | Branding
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...