by Reputation Specialist | Dec 25, 2020 | Branding
According to a Forbes article, scandal, crisis, fake news — oh my! In today’s “always on” newsroom and social media-esque kind of world, if your company doesn’t have a reputation management plan in place, you are walking down a risky line of potentially hurting...
by Reputation Specialist | Dec 14, 2020 | Branding, Reputation Management
As major tech companies increase the visibility of small businesses throughout the world, the importance of maintaining a positive online reputation is higher than ever. According to Huffington Post, it is now critically important for brands to engage with online...
by Reputation Specialist | Oct 16, 2020 | Branding
If you want your business to succeed, you simply can’t ignore online reputation management. Creating and managing a good online reputation can help establish a strong brand image. Companies that neglect their online reputation risk losing potential customers. It is...
by Reputation Specialist | Sep 30, 2020 | Branding
Brand reputation is as significant to a brand’s success as the product or service it is selling. It can often take years to build a positive brand reputation but only seconds to destroy this hard work. Brand reputation management is so important that icon and...
by Reputation Specialist | Sep 18, 2020 | Branding
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Jul 29, 2020 | Branding
If you are a leader within a family firm or family office, you have probably invested some time and energy into nurturing the family “brand,” in response to the increasing need to connect with people and partners on a more personal level. After all, the...